Case Study: Bringing Back the Fanny Pack

Nov 23

Market: EntertainmentProduct Use: Gift With PurchasePromotion: A major theme park chose the Safeguard Security Waist Belt as a gift with purchase for customers who bought season passes. The waist be...

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Case Study: This Promotional Product is in the Bag

Nov 01

Description: Laundry Bag Industry: Financial What it was purchased for: A credit union wanted to target college students and offer them an incentive to open a new account. They chose a stock design,...

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Case Study: Lunchtime Appreciation

Oct 25

Description: ID Lunch BagIndustry: Health Care / PharmaceuticalWhat it was purchased for: A hospital wanted a unisex item to give out for Nurses Week. Since most of the nursing staff brought their lun...

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Case Study: Work it Out!

Oct 10

A nationwide insurance company shifted their employees out of their field offices to at-home workspaces due to the Coronavirus outbreak. Their HR team was tasked with providing a team appreciation gif...

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Case Study: Getting Bent out of Shape for More Business

Sep 11

Product: Gel Stress Toy Client: Health Food Store What it was purchased for: As a gift to reward customers for spending over a certain amount. Why it worked: The gel stress toy which, unlike the fo...

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Case Study: Calendar Puns are Week

Aug 11

Objective: A real estate agent wanted a useful promotional item to boost her personal branding and promote her services while staying top of mind all year round.Product: Desk Calendar with 4-Color A...

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Case Study: Go Green or Go Home

Aug 04

Item: goingreen™ Stapled Appointment Calendar Purpose: Promote awareness of recycling programs and provide recycling information to the community Audience: Residents of the company’s ser...

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Case Study: Jamming Out

Jul 27

A shopping mall was holding a summer promotion to increase traffic during typically slower months. Visitors to the complex were given a “passport” to take to different stores within the ma...

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Case Study: A Not-So-Silly Idea

Jul 13

An insurance company signed up to be the “hydration” sponsor for a fun and colorful 5K run/walk for charity. The race was popular in the community because it was known as a vibrant, fun-fi...

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Case Study: Spec-Tacular Promotions

Jul 06

Description: CUSTOM Malibu Sunglasses Industry: Food & Beverage What it was purchased for: The end user wanted to give something away at this year’s Spring Break in Jamaica for an MTV even...

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Case Study: Guess the Flavor Lip Balm

Jun 29

    Guess the Flavor Lip Balm   Organization Health Insurance Organization Product Featured Lip Balm & Lip Balm Sleeve  Goal of Promotion Generating positive reinforce...

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Case Study: Improve Sales and Traffic

Jun 14

A hotel wanted to promote its amenities to guests in a personable, yet non-intrusive manner. The goal was to encourage guests to utilize hotel amenities instead of going off-site to fulfill their need...

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Case Study: Do a Double Take

Jun 07

Objective: A general contracting company was looking for a fun way to provide "before and after" photos to their clients after a remodeling project was complete.Product: Double-Sided Portrait Folder...

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Case Study: A Hole in One Promotion

May 31

Product: Jumbo Cooler Bag Industry: Agriculture What it was purchased for: These bags were given out to participants in a company golf tournament. How it was distributed: All participants received ...

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Case Study: It's in the Bag

May 10

Description Non-Woven Shopper Tote Bag Industry Bookstore What it was purchased for A large Metropolitan Community College Bookstore wanted to feature a reusable shopping bag to the students who ...

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Case Study: Sometimes You Just Need to Vent

Apr 25

Description: Auto Air Vent Magnetic Phone MountIndustry: TechnologyWhat it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget. ...

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Case Study: The Write Stuff

Apr 18

Description: Rumba PenIndustry: AutomotiveWhat it was purchased for: An automotive supplier wanted to make their name visible in automotive stores around the country.How it was distributed: Pens...

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Case Study: A New Way to Do Cross-Promotions

Mar 27

  Clever Meets Subtle: A New Way to Do Cross-Promotions Organization: Department Store Product Featured: Lanyard with Vinyl Pouch  Goal of Promotion: Promoting Store Sales Description o...

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Case Study: Keeping Colds at Bay, One Spritz at a Time

Mar 12

  Keeping Colds at Bay, One Spritz at a Time Organization High School Product Featured Spray Hand Sanitizer Goal of Promotion To promote good health for the winter season Description of C...

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Case Study: A Cheese-y Promotion

Jan 22

 Objective A restaurant was looking for a unique way to deliver custom printed coupons to their guests to attract more repeat business. ProductCoupon Gatefold Photo FolderPersonalizationRes...

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Case Study: Pillow Box

Jan 07

Objective A children's hospital wanted to send a thank you gift package to donors. They wanted patients to be able to add a personalized touch to the gift to connect donors better to the cause. Prod...

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Case Study: Stick to the Schedule

Dec 17, 2019

Industry: Hospitality Personalization: A small sandwich shop wanted to increase their business during lunch hour. Their target market was people who worked near their restaurant. Method of Distribut...

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Case Study: Look, Ma, No Hands!

Dec 10, 2019

Description: Auto Air Vent Magnetic Phone Mount Industry: Technology What it was purchased for: A technology business was looking for a giveaway item that was unique but also fit within their budget...

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Case Study: College Fair Giveaway

Dec 02, 2019

Description: 4" Mini Plush Buddies Frog with Shirt Industry: Education What it was purchased for: A community college was looking for a giveaway item to have at their booth for the upcoming college ...

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Case Study: Raise Your Glass

Nov 25, 2019

The NY Yankees wanted to create special commemorative bottles to celebrate Derek Jeter’s accomplishments at Yankee Stadium. They chose 150 magnum-sized (1.5L) bottles with a special logo and Jet...

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Case Study: A

Oct 27, 2019

Organization Tanning Salon Product Featured Polyester Lanyard Goal of Promotion To create new clients for salon Description of Case History A tanning salon wanted a creative way to give out a...

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Case Study: Recycle, Reuse, Read a Book!

Oct 20, 2019

Product: Non-Woven Shopper Tote Bag Industry: Bookstore What it was purchased for: A large college bookstore wanted to feature a reusable shopping bag for students. The goal was to get the students ...

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Case Study: Safety First

Oct 13, 2019

Product: Auto Safety Kit Industry: Banking What it was purchased for: As a gift to anyone who opened a new bank account for over $1,000.00. How it was distributed: The bank was looking for a brande...

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Case Study: Inking Impressions

Sep 21, 2019

Portability and permanence are among the desirable traits sought in an effective promotional product. A company was looking for a unique self-promotion that incorporated these elements and decided on ...

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Case Study: Let the Games Begin!

Sep 14, 2019

Product: Custom Malibu Sunglasses Industry: Automotive/Banking What it was purchased for: A car company wanted to find a product that would promote their brand at a local college BCS Bowl Games. Ho...

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Case Study: A Prom Ticket Keepsake

Jul 19, 2019

  A Prom Ticket Keepsake   Organization High School                                      ...

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Case Study: Computer Repair At Your Fuzzy Fingertips

May 22, 2019

A computer repair store attended a local home show and wanted something useful but unique to attract attendees to their booth. They also wanted something that would keep their name top of mind when th...

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Case Study: Sharper Students

May 15, 2019

Description: Pencil Sharpener Industry: Construction What it was purchased for: A shipyard in a major city harbor has advocates who go out to local schools to promote shipbuilding. These advoca...

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Case Study: Wine for the Win

May 01, 2019

A local winery at their annual fall festival was looking for a way to boost their sales on take-home bottles of wine. So, they gave away the imprinted Winged Corkscrew to anyone who purchased three bo...

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Case Study: Fun in the Sun

Apr 09, 2019

Product: Two-Tone Malibu Sunglasses Industry: Sports What it was purchased for: A major sports team was having difficulty keeping attendance up at weeknight games. They came up with the idea of doin...

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Case Study: Resort Incentive Yields Oceans of Opportunity

Jun 05, 2019

A five-star resort that frequently hosts corporate events for Fortune 500 companies wanted to reach out to corporate guests to entice them to return for family vacations. The goal was for the guests t...

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